World Breastfeeding Week 2014

August 03, 2014

This week many people & organisations are coming together to protect, promote and support breastfeeding during World Breastfeeding Week 2014 (WBW).

To pledge our support, we will be publishing and sharing inspiring breastfeeding stories to encourage a positive approach to breastfeeding and normalise nursing as standard healthy practice via our website blog and social media platforms including Facebook, Twitter & Pinterest. 

During the week we will be hosting a breastfeeding giveaway to win one of two breastfeeding reminder brooches! 

Our gorgeous felt flower brooch with printed cotton inset petals & pearl beads at the centre are ideal for accessorising any nursing top and serve as a breastfeeding reminder as to which side to feed from next. Simply repin the brooch after a nursing session and save yourself the trouble of checking your breasts next feed!

To be in with a chance to win, we will be asking you to share your most intimate or unusual feeding tales with us. Competition details will follow so stay tuned for how to enter!

World Alliance for Breastfeeding Action have outlined their 8 Millennium Development Goals for WBW2014 under the slogan "Breastfeeding : it is a vital, life saving goal… to fight poverty and promote healthy and sustainable development in a comprehensive way by 2015… this year’s theme responds to the latest countdown by asserting the importance of increasing and sustaining the protection, promotion and support of breastfeeding in the post 2015 agenda, and engaging as many groups, and people of various ages as possible." quoted from the WABA Promotional Document http://www.waba.org.my/pdf/wbw2014-excitement.pdf

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