positive nursing

We’re supporting CoppaFeel! with the sale of our ♥️ Sweetheart Nursing Tee

October 26, 2014

Our aim is to raise awareness and funds for CoppaFeel! by reaching an audience of women like you who openly discuss breasts. We want to inspire you to pass along the benefits of breastfeeding & breast checking to your peers and daughters as a healthy normal practice so that any signs of breast cancer can be detected early, making treatments more effective and survival rates higher. 

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Supporting Breast Cancer Awareness and CoppaFeel! charity

October 21, 2014

Our aim is to raise awareness and funds for CoppaFeel! by reaching an audience of women like you who openly discuss breasts. We want to inspire you to pass along the benefits of breastfeeding & breast checking to your peers and daughters as a healthy normal practice so that any signs of breast cancer can be detected early, making treatments more effective and survival rates higher. 

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A step by step guide to ensure your baby is latching on correctly and feeding well at the breast.

October 16, 2014

A step by step guide to ensure your baby is latching on correctly and feeding well at the breast.

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Breastfeeding Twins - how to tandem breastfeed

Breastfeeding Twins - how to tandem breastfeed

October 13, 2014

Breastfeeding guide for nursing twins or siblings, highlighting the four most popular breastfeeding positions.

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Styling for pregnant & breastfeeding mums

October 08, 2014

Whether you're breastfeeding for six months or more long term, dressing and styling your nursing wardrobe will increase your self esteem & confidence. Despite the dedication to nursing your baby, the feeling of being 'you' shouldn't suffer. Evolve yes.  That’s where nursing wear can help you feel more like your ‘old self’. Have a look at our range and see which design & colour is most 'you’ then check out our Pinterest boards for the different ways to style it to create your 'new' individual on-trend look.

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Celebrities breastfeeding help normalise nursing in public.

August 07, 2014

Celebrities breastfeeding, despite being under the scrutiny of the public eye, provide mums with a positive role model for normalising breastfeeding. Find out which celebrity mums have breastfed their children and more discussion on this week's excitement over the photos of Olivia Wilde breastfeeding in Glamour magazine.

Plus last chance reminder on how to enter our #breastfeeding giveaway to win one of two breastfeeding reminder brooches! 

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Breastfeeding story share: moral support across the generations

August 05, 2014

In support of #WBW today's story share covers child led weaning and importance of breastfeeding support. Plus a reminder on how to enter our fabulous breastfeeding reminder brooch giveaway in support of WBW2014!

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World Breastfeeding Week 2014

August 03, 2014

To pledge our support for World Breastfeeding Week 2014, we will be publishing and sharing inspiring breastfeeding stories to encourage a positive approach to breastfeeding and normalise nursing as standard healthy practice. During the week we will be hosting a #breastfeeding giveaway to win one of two breastfeeding reminder brooches! 

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